SexiDesign.com is my official new site for articles about the influence of sex in marketing and design. Visit the site for tantalizing posts for a whole new perspective on marketing.

SexiDesign.com

The last two weeks of mine have been devoted to the launch of my new site, sexidesign.com. I created this site to inform readers about the significant role that sex plays in marketing and design, regardless of the industry.
Articles will cover topics ranging from sexy art such as the design of sexy toys to underlying subliminal messages in ads that are meant to subconsciously evoke sexual desire. Ultimately, my angle is to understand the formula for how sex = sales.

SexiDesign.com Site Features

Articles
The site will feature articles on business, design, marketing, advertising, tutorials, and inspiration. I’ve always loved exploring the power of body language and plan to include additional articles which show how the industry is using sexy body language to ultimately close the sale.

Mature Content
Obviously as a site with a connection to sex, there will be a cornucopia of mature content available. I haven’t really decided how much I plan to censor, however, sexidesign.com is NOT a pornographic site and will not showcase incredibly sexually explicit images (porno-like).

In fact, I adopt the same philosophy as Playboy, by presenting information in a classy, mature manner, despite the presence of adult language and imagery.

Why Sex?

Spice Things Up:Controversial Style
I visit design and blog sites every day, and I’ve recently realized that there is need for a site with a little bit more kick.
I’m not shy when it comes to speaking upon controversial subjects because I believe that thorough discussion allows for a true understanding about the different perspectives of one topic. The topic of sex is either shunned or rarely highlighted for its impact on marketing.

Sex is Everywhere
Sex has a strong hold on many businesses and the success of those businesses who don’t necessarily have to be associated with the sex industry. Sexy advertisements are no longer rare to be seen and using it for a marketing campaigns is quite normal in any industry.

Open to Any Subject
I’m an artist, and as an artist who creates pieces with nudity I’m quite fine discussing a topic that I know people will accept with a little understanding and open discussion. This site is about sex, but more importantly its about the world of marketing and design, and how new industries have emerged and achieved success by taking risks. Ultimately, the more you understand the underlying and sometimes subconscious reasons behind a sale, the more sales you’ll make.

What Happens to AWalkInMyShoes.com?

AWalkInMyShoes.com is not going anywhere! Now that I’ve finished the design and implimentation of sexidesign.com, I now have enough time to devote to the growth of both sites. AWalkInMyShoes will stay as a more generally based marketing and design site, with upcoming posts to inform you on vital marketing strategies and information.
Also, expect a return to AWalkInMyShoes YouTube Channel, where I am currently developing new tutorials and update videos.

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Haven’t checked out the site yet? Visit sexidesign.com for some titiliating posts sure to make your mouth water, and subscribe to the RSS Feed for posts sent discreetly to your inbox.

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<3 Love Ya!
-Mel

Minute Monday for October 19, 2009

Business cards are an essential tool for networking yourself and your business in person. And with the unlimited amount of tools available from the design industry, you can now customize your business cards to take whatever form you prefer.

Check out these cool designs from the always awesome creattica.com, you may find the inspiration you need to make your perfect business card.

Creative Business Card Designs

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<3 Love Ya!
-Mel

Youtube Partnership Program

YouTube’s Partnership Program was created to allow users to share in the making money opportunities from video and site advertising. Partnership qualifications include: audience size, quality of content, and your ability to consistently follow the rules outlined in Youtube’s Terms of Use and Community Guidelines.

The Partnership Program has allowed many popular YouTube users to make a regular income from advertising because high volumes of traffic to their videos equals a greater possibility of users to click through to advertisements.

YouTube Partner Profile:SMPFilms

Origin: Youtube channel and user, SMPFilms, joined in mid-2005 and soon made a name for himself with videos that featured his cat in “Mean Kitty” episodes. The founder of the channel is Cory Williams, who has profited substantially from making parodies about his life, and is currently a full time “YouTuber” as an occupation.

YouTube Channel Information

All stats information is as of 10.14.09.
Traffic: Depending on the content, smpfilms videos can average around several hundred thousands of views. (200-500k)
Channel Views: 7,547,652
Subscribers: 335,614

Profit: As of 2008 Cory Williams was making up to 20 thousand dollars a month from ad revenue on his YouTube videos. A clip from Tyra Banks’s talk show featuring YouTube celebrities shows Tyra telling the audience his monthly earnings when he declined to answer.

SMPFilms Marketing Advantages

SMPFilms engages in what is known as “viral marketing.” Viral marketing is when individuals or brands use marketing techniques on social networking sites to increase brand awareness or other marketing objectives. However, many of the more popular viral marketing efforts gain popularity without the intent of the individuals who created them.

Additional YouTube Partnership Benefits

Additional benefits of the YouTube Partnership program include:

1. Participate in co-marketing & branded entertainment opportunities with top brand advertisers.
2. Utilize your own sales to sell your own ads.
3. Learn about your audience demographics, and what content you have is the most popular & engaging
4. Videos are served reliably, and at the highest resolution possible.
5. YouTube can help you protect your content and brand.

YouTube Partner Controversy

Although YouTube’s Partnership Program has allowed many popular users to profit with significant full time incomes, controversy has become a consistent phenomena for the program.
Copyright Infringment
Most of the controversy is related to partners (and general users) infringing upon the rights of popular brands and networks. YouTube will either take action against the partner by manually removing infringing material or suspending the account sometimes indefinitely.
Audience Awareness
The other controversy that many find apparent to bring up is how general users are pissed that popular YouTubers are making profit from their videos while also getting special treatment. Honestly speaking, I think this is mainly just the result of jealousy. The general public is unaware of the unlimited money making opportunities that exist on the online world, and when popular users can make upwards of 20k+ a month for just making a video–people are bound to be upset (jealous).

Learn more about the YouTube Partnership Program

Think you’d be able to qualify for Youtube’s Partnership Program? Get through their tough qualification process and you may be making up to 20k a month too! Learn more about the program here:

YouTube Partnership Program

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<3 Love Ya!
-Mel

In honor of this year’s 25th anniversary for the Breast Cancer Awareness Month I’ve gathered some images of jewelry around the web that is in support of this cause.

Many jewelry sites now offer beautiful designs for necklaces and earrings using the breast cancer logo while also giving the proceeds to related organizations for further research.
Feel free to show your support by clicking on the images to see where you can donate or purchase these products.

Jewelry for Breast Cancer Awareness Month

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<3 Love Ya!
-Mel

Today is the first day for my new marketing series, Money Talks, where I’m reporting on the different industries around the web that are substantial avenues for making money online.

Money Talks: Myspace Layout Sites

We’ve all probably been to one at some point. Ever since the explosion of Myspace in 2003, users have wanted to be able to customize their profiles according to their design preferences.

Soon after, websites around the internet sprung up providing free layout templates and coding for myspace user websites, as well as additional fun graphics for their profile.

Myspace Layout Website Profile:Whateverlife.com

Origin:Whateverlife.com started back in 2004 when Ashley Qualls (now 18) began customizing myspace layouts for herself and friends. After word spread amongst her friends, she decided to launch a site offering free layouts to ever-growing myspace users

Website Information:Whateverlife.com

Statistics
Traffic: Roughly 7 million visitors per month, and 60 million page views.
Demographics:60% female users ages 13-17.
Profit (2009): upwards of 70k monthly
High Ranking Keywords: cute layouts, whateverlife.com, cute myspace layouts, myspace layouts etc.

Types of Advertising/Products:

Google Adsense (primary)
CPM ads by Casale Media and Value Click
Affiliate
Nabbr
Cellphone Wallpapers/related products

Whateverlife.com Marketing Advantages

The major marketing edge that Ashley has over competitors is that she is a reflection of her target audience so therefore she is able to cater her marketing campaign to what her audience likes. She has also benefited greatly from the generated buzz of her site, with features in magazine publications and popular websites–only adding to the traffic and profit potential of her site.

Here’s An Interesting Thought!

Despite the ridiculous amount of traffic Ashley Qualls is pulling into her site, she is currently (as of today atleast:10.8.09) on the third page of google for the keyword: “Myspace Layouts.”

If she’s making 70 THOUSAND dollars a month without top ranking on google for her niche (myspace layouts), I can only imagine what the number 1 ranked website for that search term is pulling in profit wise.

Learn more about Whateverlife.com

Several articles around the web as well as major magazines have published the inspiring story of young Ashley Qualls. Find out more about her story here:

Girl Power – Whateverlife.com – Ashley Qualls – Nabbr | Fast Company

Ashley Qualls and WhateverLife.com: Case Study of a Teenage Millionaire

Ashley Qualls – Wikipedia, the free encyclopedia

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<3 Love Ya!
-Mel